Lead 5050 is a global professional network that aims to raise the profile of women in the international education industry. As part of BSC's commitment to elevating the voices of women in our business, we are providing colleagues with the opportunity to become part of Lead 5050.
As members, BSC staff will have access to mentorship schemes as well as having the chance to attend networking events. We spoke to Kate Di Pompo, BSC's Marketing Manager, about the reasons why she decided to take part.
What made you want to join Lead 5050?
Lead5050 is a fantastic organisation promoting the importance of supporting women in international education. This is something I feel quite passionately about and endeavor to see women climb the ranks to positions of leadership in the organisations I have worked for.
I stand by gender equality in all aspects inside and outside of the workplace. There is however a lot more we can do be doing to ensure we close the gender pay gap and ensure women are equally represented in all departments, committees, senior leadership teams, and the board.
What’s the most exciting BSC project you’ve worked on so far?
In order to keep up with changes in the market, earlier this year we discussed a need to develop a quick and cost-effective way to produce video content. Through a recommendation, I was put in touch with a video production company, who has since become an extension of the BSC Marketing team, and we are creating new videos on a monthly basis. We’ve had the opportunity to work on some great video projects, including spending a lot of time in Manchester City to develop videos and testimonials. The best part about these projects is being immersed in the product and hearing first-hand the incredible, genuine feedback from all of our students who love BSC and explain the fantastic experience they have with us. I feel really inspired by our students when I hear the reasons for their study, where they’ve come from and what they hope to achieve.
What do you most enjoy about working at BSC?
There’s always an exciting new project to work on – whether that be across products, our schools or with different departments, I love that no day is the same. Also, the people! I feel very lucky to have a team that supports each other and who will help each other out no matter what the task is.
What’s been your biggest career success so far?
When I first moved to the UK from Australia, over five years ago, I went for a job that I was overqualified for. However, the interview went so well that it led to them creating a new position with their company that was based around my skill-set. I met so many incredible people from this position and have been able to build a network of marketing contacts (and friends) in Brighton. After two years the company then sponsored me to stay in the UK. If it wasn’t for this chain of events I wouldn’t be where I am today.
What drives you in your career?
I get a lot of satisfaction from making people happy and am constantly striving to do my best in order to ensure other people can also do theirs.
Is there a particular woman in business that inspires you?
Camilla Thurlow – not your conventional Love Island UK contestant of 2017. A bomb detonator and humanitarian who uses her ‘Instagram Influence’ to promote her ongoing charity work for organisations including The Halo Trust, Indigo Volunteers, Help Refugees UK and many more. She also speaks openly about battling anxiety and writes incredible, motivational poetry.
What innovations do you see in the future for BSC?
I see BSC as the leader in the industry and developing a more digital marketing strategy across all platforms and departments. By becoming innovative leaders in this endeavor, BSC will be able to reduce what we print and produce across the whole company and promote ourselves as an eco-forward business.
If you had one wish for the future, what would it be?
To break down cultural and geographical divides and truly become global citizens – something our students manage to do so effortlessly every day!
Do you want to do more for equality in the International Education industry? Find out more about Lead 5050.